Slightly Off the Mark: Remember that book we released in February? We just released it.

I know all of you have thought to yourself, "What makes for a good advertisement? How do those people get me to buy their stuff?"

I dunno.

But I did write my own ad for our most recent published book, and sent it out into the cold, cruel world, where for all I know it's being read by someone in a secret bunker in North Korea even as we speak. It was an interesting challenge, because I put it up on a book site that wanted me to write something about a third of the length this originally was.

I'm putting it here to show people an example of selling the soap, to ask what others think about it, and to ask if the expression is still "selling the soap". I've never sold soap. Despite that, I occasionally get up on my soapbox.

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Is the turn of the last century already ancient history?

In More Slightly Off the Mark: Why I Hate Cats, and Other Lies, Mark R. Hunter collects his 2000-2001 humor pieces—the earliest he put on a computer. In DOS … on a floppy disk.

The change in just twenty years resulted in a complete rewrite, so Hunter inserts his present self into the work—mostly to make fun of his older stuff. Along the way he riffs on everything from history to health, vacations, holidays, and, of course, technology. Weather also, naturally—because everyone talks about that.

It's just $1.99 on Kindle—free on Kindle Unlimited—and is also available in print for $7.50. Find it on Amazon:

https://www.amazon.com/More-Slightly-off-Mark-Other/dp/1709741287

Or on the author's website:

http://www.markrhunter.com/

Remember to support authors—the original self-isolation workers.